For all you Embroiderers out there:
With all that being said from the last post (Part I)...a look on the embroiderers side as to whether its better to use an outside digitizing company, hire an on-staff digitizer or learn the process yourself.
The truth that no salesperson when you bought the digitizing software will tell you, but that you very quickly find, is that the learning curve to get up to digitizing at a commercial (professional)level of quality is HUGE. And, worse, there's no place to learn the art, save for a few books and online classes. And make no mistake, it is an ART and some people, if they're honest, just aren't cut out for this art.
On the positive side of this, if you have the time to dedicate, the artistic ability to apply and the where-with-all to stick to it, you can master the digitizing side of your embroidery business. But do you want to?
Maybe not, "Do you want to?" BUT "Is it a wise use of your time with regard to running your business"? As you know, you're not making money if the machines aren't running. As an embroidery business owner you will wear many hats and juggle many balls. Do you have the time to wear the digitizing hat also or would your time be more effective doing production, marketing, customer service or management and leaving the digitizing to the pros?
You could hire and/or train a staff member to digitize but be sure you have enough work to warrant and sustain this person full-time, year around. A good digitizer commands a decent salary. It's not cost efficient if you don't have enough digitizing to do. If your training, realize that it will be awhile til they're up to speed.
That leaves us back again to using a reliable digitizing company that will be there when you need them and allows you to talk directly to your digitizer. You don't have to provide health benefits or vacation pay. You pay them only for the work that is done and you get the very best digitizing from an experienced professional to provide your customers with the best quality possible.
Do your homework, figure out what's best for your company! If you need great digitizing now, call NeedleUp Digitizing, 303-287-6633
You didn't think I'd pass up that opportunity, did you?
A COMMERCIAL MACHINE EMBROIDERY BLOG FOR THE INDUSTRY. If you really want to know how digitizing and machine embroidery works, (and not just see an advertisement) you're in the right place! Let's talk about production, digitizing and all things embroidery!
Showing posts with label Google. Show all posts
Showing posts with label Google. Show all posts
Sunday, November 2, 2008
Wednesday, June 4, 2008
Embroidery Digitizing - Charge! - Part II
Why does digitizing cost as much as it does?
Many people out there think that digitizing for commercial embroidery is a scanned process where art is loaded, a few buttons are pushed and out pops (magically) a fully usable and perfectly running design.
The honest truth is, the process is far more complicated than that. This is the reason that any commercial digitizer worth their weight in gold, charges more than the advertisements you see all the time for designs for $15. Yes, the industry is closing in on some auto-digitizing software options but they don't work for designs more complicated than very basic line art and not at all for text; and let's face it, how many custom company logos do you see that fit that mold.
In the embroidery market as a whole today, you can buy "digitizing" software for anything from $500 to $10,000. Quite a few home embroidery softwares call themselves digitizing software because the waters have gotten muddy and the term "digitizing" has become a broad term, meaning that they are able to upload a picture and punch some stitches over it. The differences between the $500 stuff and the commercial top of the line softwares costing $8,000 - $10,000 is definitely night and day! You're not just paying for more option or buttons with the high end; you're paying for the programming and stitch processing capabilities of the software....and you're paying for the ability to alter and/or edit every possible aspect of the stitches, in any manner, to create a stitch file that is controllable in every way and capable of sewing commercially, professional quality. Therefore, someone with $1,000 software isn't capable of turning out stitch files with commercial results.
Now that's just the technical side of embroidery digitizing; let's talk about the digitizer themselves. You should be concerned with experience above all because if you want your designs to reflect "professional" to your customers, your going to need someone who knows what they're doing, has been doing it for quite awhile and understands not only production of embroidery but the very technical side of the art of digitizing. ...And make no mistake, it IS an ART. Those that digitize professionally and are very successful, have years upon years of experience and have an inherent creativity that brings something special to their work. These people charge more for their expertise, NeedleUp is included in this group. Now, you've heard me say this before but it bears repeating. When purchasing software or just the service of digitizing; YOU GET WHAT YOU PAY FOR! If you still don't get this, you've either been miss-informed or are very lucky. (And don't even start me on the topic of over-seas digitizing companies...another time perhaps)
Anyone with money can buy expensive digitizing software....in the same way that anyone can buy scissors; That doesn't necessarily make them a hairdresser now does it?
Many people out there think that digitizing for commercial embroidery is a scanned process where art is loaded, a few buttons are pushed and out pops (magically) a fully usable and perfectly running design.
The honest truth is, the process is far more complicated than that. This is the reason that any commercial digitizer worth their weight in gold, charges more than the advertisements you see all the time for designs for $15. Yes, the industry is closing in on some auto-digitizing software options but they don't work for designs more complicated than very basic line art and not at all for text; and let's face it, how many custom company logos do you see that fit that mold.
In the embroidery market as a whole today, you can buy "digitizing" software for anything from $500 to $10,000. Quite a few home embroidery softwares call themselves digitizing software because the waters have gotten muddy and the term "digitizing" has become a broad term, meaning that they are able to upload a picture and punch some stitches over it. The differences between the $500 stuff and the commercial top of the line softwares costing $8,000 - $10,000 is definitely night and day! You're not just paying for more option or buttons with the high end; you're paying for the programming and stitch processing capabilities of the software....and you're paying for the ability to alter and/or edit every possible aspect of the stitches, in any manner, to create a stitch file that is controllable in every way and capable of sewing commercially, professional quality. Therefore, someone with $1,000 software isn't capable of turning out stitch files with commercial results.
Now that's just the technical side of embroidery digitizing; let's talk about the digitizer themselves. You should be concerned with experience above all because if you want your designs to reflect "professional" to your customers, your going to need someone who knows what they're doing, has been doing it for quite awhile and understands not only production of embroidery but the very technical side of the art of digitizing. ...And make no mistake, it IS an ART. Those that digitize professionally and are very successful, have years upon years of experience and have an inherent creativity that brings something special to their work. These people charge more for their expertise, NeedleUp is included in this group. Now, you've heard me say this before but it bears repeating. When purchasing software or just the service of digitizing; YOU GET WHAT YOU PAY FOR! If you still don't get this, you've either been miss-informed or are very lucky. (And don't even start me on the topic of over-seas digitizing companies...another time perhaps)
Anyone with money can buy expensive digitizing software....in the same way that anyone can buy scissors; That doesn't necessarily make them a hairdresser now does it?
Labels:
costs,
custom logos,
digitizing,
embroidery,
embroidery business,
Google,
logo design
Subscribe to:
Posts (Atom)